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DIMO Sponsored Spectrum 2017

April 26, 2017

DIMO partnered with “Spectrum 2017”, a joint project organized by the Interact Clubs of Royal College & St. Bridget’s Convent to showcase the talents of the Youth focusing on Vocals, Instrument Handling & Beat Boxing. The objective of collaborating with this event was to establish the GenX Nano Automatik in the Youth Segment while positioning the brand in their minds as the “First Car”.

The audience was allowed to sign off in the display vehicle at the stall, which created a huge engagement among the target group and posing for pictures with the given props at the “Free Photo Booth” with their friend circles was a highlight. Further, a detailed survey was also offered to be filled as a competition to win dinner vouchers in order to understand the mindset of the target group to sharpen the future communication platforms and modes for the Youth Target Group. The event was held on 22nd April (Saturday) from 4.00 PM onwards at the Havelock Sports Club Grounds.

 

DIMO launches new Mercedes-Benz Vito van

Diesel & Motor Engineering PLC (DIMO), one of the leading automobile companies in Sri Lanka and the Authorized General Distributor for Mercedes-Benz in the island, officially launched the new generation of the Vito van at a ceremony held recently.

The first Mercedes – Benz Vito Van was ceremoniously handed over to Shangri-La’s Hambantota Resort & Spa Sri Lanka and Diethelm Travel Lanka (Pvt) Ltd.

Manufactured in Spain, the new Vito comes with a brand new body design and is available as both passenger and dual purpose vans. Similar to other Mercedes-Benz passenger car counterparts, the Vitois a Rear Wheel Drive van that offers the highest power in its class of 163BHP. Its powertrain is coupled to a 7-speed forward transmission (7-G tronic) which can be operated using the F1 style paddle shifters on the steering wheel. It boasts of the highest GVW in its class of 3 Tonnes and a higher loading capacity amongst similar sized vans. The Vito has a new generation Euro 4 Grade III engine which has a fuel efficiency of 17.2 km/l* (Combined/Averg).

The new Vito comes with a unique set of state-of-the-art features and equipment that guarantees a combination of the highest safety, comfort and luxury to its occupants. These include Attention Assist which detects the drowsiness of the driver and alerts him/her, Cross Wind Assist which reduces accident risk at high wind conditions, front and rear disc brakes, tyre pressure monitoring and ESP (Electronic Stability Program) for better traction control and road stability. The Vito also stands out with better noise insulated interior and flight-like driver cockpit independent seats for driver and passenger as well as comfort suspension with independent shock absorbers. Some of the notable exterior features include chromed radiator grille, electrically foldable exterior mirrors, the most advanced headlight technology available for vans in Sri Lanka, the LED ILS (Intelligent Lighting System), LED tail lamps, brake lamps and indicators, child safety locks and electrical sliding doors. Other standard features include front/rear air conditioning, multifunction steering wheel with trip computer, rain sensor, daylight sensor, cruise control, reversing camera and Audio 15 multimedia and radio player.

The new Vito enters the market at a special introductory price with first year maintenance and service offered free. While providing best in class fuel consumption, the Vito also offers longer service intervals of 15,000km coupled with extended operating life for its engine and powertrain. DIMO’s reputed after sales services in Colombo and Siyambalape that come fully-equipped with ample spare parts and service bays will be utilised to service and support the Vito vans. The company has outlined plans to expand to outstation locations for both servicing and maintenance in the future, adding convenience to Vito vans customers across the island.

The versatility of the new Vito vans make it ideally suited for several segments in the market. It is especially targeted at the country’s booming tourism industry where hotels and tour operators could shuttle tourists around the city and the country in absolute luxury, comfort and safety. It can also be a very practical family vehicle for families with 4 or more members as well as for companies to use for day-to-day operations. SMEs will also benefit from the new Vito as it can be deployed for daily activities and staff/special guest transport.

DIMO has also tied up with HNB to provide customised leasing packages with special discounts and interest rates for HNB Leasing customers.

Addressing the audience at the event, Ranjith Pandithage – Chairman & Managing Director of DIMO stated, “DIMO is proud to launch the newest range of Vito van, the latest offering from the No.1 luxury brand in the world – Mercedes-Benz. It is a vehicle that will take you further by offering a combination of versatility, safety, economy and quality. As with all Mercedes-Benz vehicles, it comes with an array of innovative assistance and safety systems that will provide you an experience like no other vehicle in its class.” He added that global giants have embraced the Vito van for their most challenging of tasks and in Sri Lanka it is no different. “DIMO’s world-class after sales service will ensure that all Vito vans are running smoothly and getting you to your destination in safety and comfort,” he added.

The local arm of the global courier giant DHL operates a large fleet of the cargo version of the Vito van which can be easily spotted on the streets of Colombo. The Vito is considered the ideal product for the Sri Lankan market due to its versatility in being able to handle to road and climatic conditions in Sri Lanka.

World’s Number one luxury car brand’s showcase event to take place

April 24, 2017

The Mercedes-Benz Pageant, which opens to lovers and enthusiasts of Mercedes-Benz cars throughout Sri Lanka once a year, is not just a pageant. It is a showcase of benchmarks and greatness, of the ultimate driving experience of the world’s Number One luxury car brand. It is also a gathering where friends, well-wishers, and relatives get together to celebrate the three-pointed star that has driven the world on for the past century and the fellowship it has entailed. This year’s event is the 27th Mercedes-Benz Pageant and will take place at BMICH. Driving-in, in your Mercedes-Benz is the only entry ticket to this exclusive event.

The Pageant is organised by the Mercedes-Benz Club of Sri Lanka and is sponsored by the only authorised distributor of Mercedes-Benz in Sri Lanka, DIMO. The Club is a veritable fellowship, comprising passionate fans and owners of the three-pointed star. It is a testament to the popularity of the Club that no other automobile brand in the country has equalled or ever will equal its annual Pageant. For that reason, it remains more than just your typical, extravagant parade.

As always, it will be more than a drive-through exhibition, with discerning lovers of Mercedes-Benz being encouraged to take part, be enthralled and have some fun. This year’s pageant, as with previous years, is expected to draw in more than 1,500 people to more than 700 vehicles. Unlike previous Pageants, however, this Pageant is set to be enriched by a very special product line which celebrates half a century this year.

The Mercedes-Benz AMG will be given special focus at this year’s Pageant. With a history that goes back to 1967, AMG has since its inception come to symbolise the ultimate blend of power, performance and aesthetics. With top-notch, formidable vehicle technology derived from F1 and with a range of motor car engines (including the M271 which has become a feature of F3), it also has become synonymous with technology and excitement. Added to this is the AMG’s “One Man, One Engine” philosophy. As opposed to the mechanised large-series production chains typical of car lines elsewhere, Mercedes-AMG engines are made through a single technician, from installation to assembly to final check-up. As much time as this takes, it ensures that the entire production process (supervised by the AMG Trace System) is reducible to one person, whose commitment to quality, excellence and intelligence is seamlessly brought out in the final product.

While AMG will be the highlight of the Pageant, however, it will not be limited in its scope. There are exciting activities awaiting kids, teenagers, ladies and gents. There are exciting gift offers and games as well. Above everything else, however, there will be as exciting opportunities for Mercedes-Benz fans and lovers to get to know each other, to think of friendships that have been nurtured, sustained and added to by the three-pointed star at the centre of the world of automobiles.

All discerning Mercedes-Benz owners and fans are hence requested to keep Sunday the 30th of April free to come, enjoy, be glad, shake hands and go back happier. This year, the Mercedes-Benz Pageant will be opened to the public at the BMICH on the 30th of April from 11 am to 1 pm.

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